This is John.

John loves his wife and wants to save every moment they spend together. That’s why he prints out their family photos for albums and posters once in a while. Besides, he takes care of leaflets printing and distribution for their small bakery.

John buys original cartridges for his HP printer every three month, which cost him $319 annually. This year, he has started buying Smart Ink cartridges, which means he is going to spend only $119.

His wife will be so happy to get new earrings she’s been dreaming of, which John bought for the saved $200.

John is smart.

Be like John – use Smart Ink cartridges and don’t overpay!